English to Spanish Bus/Financial Advertising / Public Relations Términos del gremio

¿Me ayudan también con este término? Responde a esta definición: "When evaluating promotional impact, refers to the sales you won't make next week because you sold more on promotion this week. When consumers stock up at a promotional price, retailers benefit by making tomorrow's sale today (time value of money) and ensuring it is their product filling the pantry, but also risk degrading margins over time."