a reseller agreement can incorporate re-branding/white label.

I am fairly sure that a computer distributor has a contractual agreement with the manufacturer to sell equipment to wholesale or resale outlets. A reseller is someone who puts together different computer components that an come from different manufacturers to sell as a package.

This website refers to both:

http://www.inetstart.com/


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Note added at 14 mins (2011-10-21 18:26:06 GMT)
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"NextDayPC.com is the premier product procurement partner for IT Resellers (VAR’s) and solution providers serving the small and medium market as well as educational and government organizations. NextDayPC supplies over 450,000 name-brand computer, electronics, and office products by combining the product inventories of fifteen of the largest US IT distributors. As a result, it offers the broadest range of products to its nationwide network of IT resellers. In addition, NextDayPC’s unique ‘agency model’ reduces the resellers’ working capital requirements by allowing them to own the sales transaction, and earn a profit margin on it, without taking title of the products."
http://www.resellersonly.com/solutions/default.aspx

http://support.avast.com/index.php_m=knowledgebase&_a=viewar...
"Reseller - status" means that we start our cooperation with new partners; "Distributor" is a long term business partner with excellent sales results who has established his own network of Resellers.

Distributors just give out large quantities to everyone and businesses. Reseller ships and sells the product.