Glossary entry

English term or phrase:

a buy-in

English answer:

a (moral) support

Added to glossary by ErichEko ⟹⭐
Sep 22, 2006 22:01
17 yrs ago
4 viewers *
English term

buy-in

English Bus/Financial Management merger
We get early understanding and early buy-in from business units and the corporate people who the targets are, why it makes sense, what kind of benefits we’ll get, and what kinds of hiccups they might be having. When an acquisition is consummated, they’re already fully engaged. They have been asked to think about what they’d do with it if they were to get it.

Discussion

alen botica (X) (asker) Sep 23, 2006:
one more mistake in transcript... "They've bought in, and they know what they're going to get. They have been asked..."
alen botica (X) (asker) Sep 23, 2006:
one thing though it is "on who the targets are" not "who the targets are"
alen botica (X) (asker) Sep 22, 2006:
Early help from the front lines also allows Washington Mutual to gain buy-in and get an early start on integration. As Tall explains:
We get early understanding and early buy-in from business units and the corporate people who the targets are, why it makes sense, what kind of benefits we’ll get, and what kinds of hiccups they might be having. When an acquisition is consummated, they’re already fully engaged. They have been asked to think about what they’d do with it if they were to get it.

Responses

8 hrs
Selected

support (at least morally)

The smallest form of a buy-in is moral support, that is, you wont get resistance/criticism and will be allowed to continue with your initiatives. Biggest buy-in takes the form of financial/logistics and advocacy, i.e., these people will campaign for the project to be launched.
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4 KudoZ points awarded for this answer. Comment: "this is correct thank you mr. ekoputra"
+6
3 mins

understanding and accepting

One example of a definition:

The process whereby stakeholders, eg end-users as well as executives, come to see the goals of an organizational or change effort as their own; a key component in achieving change successfully.
www.georgetown.edu/uis/ia/dw/GLOSSARY0816.html

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Note added at 43 mins (2006-09-22 22:45:21 GMT)
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They come to share the goals of the corporation as though they were theirs, not just the corporation's.
Note from asker:
what does the phrase "come to see the goals ... are as their own" mean?
Peer comment(s):

agree Can Altinbay : Acceptance and commitment
4 mins
Thanks!
agree niczav : Completely right, I had to quickly hide my incorrect response when I saw your!
9 mins
Thanks!
agree Dave Calderhead : and with Can
34 mins
Thanks!
agree Joe L
8 hrs
Thanks!
agree Alison Jenner
15 hrs
Thanks!
agree Robert Fox
23 hrs
Thanks!
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2 hrs

participation, investment (not necessarily financial, particularly in this case)

Sort of along the lines of the quote above re "come to see the goals of an organizational or change effort as their own" they commit themselves to the project, by way of providing analysis or some other form of participation. Just as in the financial sense, it's an investment.
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